Black and white portrait of Martha Herfort

About

Martha Herfort is a conceptual and branding designer based in Cologne, Germany. Her work moves between visual identities, image-making, scenography, graphic systems and spatial ideas.

Focused on brand strategy, visual identities and coherent design systems, she works from concept development to execution across multiple touchpoints. Her practice connects analytical thinking with a strong hands-on background in mixed media, video, graphic design, scenography, 3D, photography and sound.

Concept / image / space / system — with an interest in precise visual languages, atmospheric details and formats that can shift between editorial clarity and material friction.